Why Billie Eilish’s Bond Theme Is One Of The Best In Ages

thehollywoodnews.com:

Being asked to write and perform a theme song for a James Bond movie is a double-edged sword for an artist. The upsides of it are obvious.

You get exposure on a grander scale than you could ever possibly have imagined, and your work becomes immortal. Bond movies are repeated every week on television somewhere in the world, and an audience of millions love them.

The songs become part of the movie, and so long as the movies keep playing – which they almost certainly always will – you’ll always be remembered.The other side of the sword is that you’re on a pedestal the moment you record a Bond theme, and it’s easier than ever to throw things at you and try to knock you off.