What the Billboard Music Awards bust means for future pop prize nights

nypost.com:

2024 Grammy nominations were announced.But even as top contenders SZA, Taylor Swift and Olivia Rodrigo were already getting fitted for gowns, something was amiss.The fact that the nominees for music’s top prize were being announced before anyone got to chow and cocktail down for Friendsgiving — let alone Thanksgiving — made it feel way too early in the awards season.I mean, Mariah Carey didn’t even have enough time to properly defrost.Add to that the fact that the 2023 Country Music Awards took place just two days before the 2024 Grammy nominations were announced — and you knew that something just ain’t right with music award shows.That trend continued on Sunday night, when the Billboard Music Awards took the pre-Thanksgiving weekend spot long occupied by the American Music Awards — and turned it into one big turkey. (To make matters even weirder, both the BBMAs and the AMAs are owned by the same parent company.)Indeed, while the BBMAs were previously aired on NBC — these awards were relegated to a damn Billboard website.

And there was hardly anything “live” about them with a host of pre-taped performances and award presentations.Womp, MFing womp.If the BBMAs, which had previously been held in May since 2011, were going to bogart the AMAs — which had previously given us such iconic moments as Whitney Houston’s bravura, 10-minute medley of “I Loves You Porgy,” “And I Am Telling You I’m Not Going” and “I Have Nothing” in 1994 — they needed to bring it.Instead, it was such a fail that no one even cared — or even knew — about it. (That is, of course, if you weren’t one of Carey’s Lambily who were all about her performing her holiday classic “All I Want for Christmas Is You” on an awards show for the very first time.)As.