Watch Maggie Rogers dance in a karaoke bar in ‘Want Want’ video

nme.com:

Maggie Rogers has shared a new video for her single ‘Want Want’. Watch the clip below.In the video, which was recorded in New York City’s Koreatown, Rogers dances while performing ‘Want Want’ in a karaoke bar, slowly building up energy before she’s joined by her band and a crowd of onlookers.The video was directed by Warren Fu who also collaborated with Rogers on ‘That’s Where I Am.‘“‘Want Want’ started in Maine during the pandemic in a small studio assembled over my parents’ garage,” Rogers wrote about the track. “I wrote and produced it with my old bandmate, Del Water Gap.

It was really just about the fun of it all. Some bubblegum world to escape to in the middle of the isolation and darkness. The song found its final form over the next year and a half, editing and re-editing with Kid Harpoon until we found the perfect knock-your-teeth-out drums, the right growl of the guitar tone.”Rogers continued: “That roaring synth, it’s just a Prophet stock sound, but it always reminded me a little bit of the intro to ‘Iron Man’ by Black Sabbath.

The right amount of bite that still invites you in. The video is about sensuality. About embodiment. About freedom. It was shot in one of my favorite karaoke bars.