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Kanye West
Kanye Omari West (born June 8, 1977) is an American rapper, singer, songwriter, record producer, entrepreneur and fashion designer. West is among the most critically acclaimed musicians of the 21st century, with his music having spanned a broad range of styles, incorporating an eclectic range of influences including hip hop, soul, baroque pop, electro, indie rock, synth-pop, industrial, and gospel. Outside of his music career, West's success in the fashion industry has led to him being recognized as one of the most influential pop culture figures of his generation.
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Watch Kanye West’s new video for ‘Life Of The Party’ in honour of Mother’s Day

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www.nme.com

Kanye West – aka Ye – has shared a new video for his track ‘Life Of The Party’ in honour of Mother’s Day, lifted from the deluxe edition of his latest album ‘DONDA’.While the original album cut is a collaboration with André 3000, the new video doesn’t contain André’s verse, and has a much shorter run time.

The clip features Ye’s childhood photos, with the rapper’s clothing edited as items from his forthcoming Yeezy Gap Engineered by Balenciaga collection.

Check it out below.The new Yeezy Gap Engineered by Balenciaga drop is set to arrive on May 25, via the Yeezy Gap website. The three brands, Yeezy, Gap and Balenciaga, launched the collaboration in February this year, where they debuted the first items.Ye had already been collaborating with Gap since 2020, with the brands joining forces to launch their first Yeezy Gap clothing the following year.

Ye released his much-delayed 10th studio album ‘DONDA’ last year, followed by the deluxe edition, which came in at 32 tracks long.

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