Warner Bros. Discovery Looking To Boost CNN Offerings — Including Live Content — On Max
deadline.comCNN is exploring ways to put more of its news offerings on Warner Bros. Discovery’s Max, with a report that plans are in the works to offer live programming on the platform outside the U.S.
Such a move would mark the most ambitious move to streaming since the ill fated CNN+, a standalone subscription service, was shut down last year.
But the ability to add live news to Max is complicated by carriage agreements with cable and satellite networks. In the four weeks that it was going, CNN+ featured a library of non-live CNN content, but its live programming was separate from that produced by the main network.
At the launch event for Max in April, Warner Bros. Discovery CEO David Zaslav signaled that live programming was under consideration for the streaming service. “We’re a global leader in sports.
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