Waitrose brings a dash of mystery to the festive season with their "whodunnit" Christmas commercial, featuring stars from some major TV shows.The first instalment of the two-parter campaign is entitled “Sweet Suspicion, A Waitrose Mystery” with a cast including Matthew Macfadyen of Succession, comedian Joe Wilkinson from Afterlife, Rakhee Thakrar of Sex Education, Sian Clifford from Fleabag, Dustin Demri-Burns of Slow Horses and Eryl Maynard of Agatha Christie’s Miss Marple.
A 90-second clip sets the scene of a foodie family’s Christmas being disrupted when they find their No. 1 Waitrose Red Velvet Bauble Dessert missing.
Anticipation is set to build over the coming weeks with a 60-second film due to reveal the culprit. Waitrose customer director Nathan Ansell shared his excitement, saying: "For the first time, we’re keeping Waitrose customers guessing with a ‘whodunnit’ festive crime drama featuring a stellar cast for this year’s Christmas ad." "Was it Uncle Phil?
Was it Fig the cat? You’ll have to wait and see." Matthew Macfadyen, taking on the role of the detective, remarked: "I wonder if my extensive repertoire of past detective roles led to me to this very moment – starring in this wonderful Waitrose whodunnit." "Working with such a great cast on such a fun project for Christmas was such a joy.
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