EXCLUSIVE: VICE Distribution, the sales arm of Vice Media Group, has hired Elise Ching as Sales Director for APAC.
She’ll join this month and is charged with maximizing the value of the Vice brand in the Asia Pacific region, with a particular focus on diversifying revenue streams and striking innovative deals — with Vice particularly keen on FAST channels at the moment.
Ching is a former Discovery program sales exec, but left before it merged with Warner Bros. Before Discovery, she worked at Scripps Networks Interactive, Seven Network in Australia, AXN and MTV Asia.
The hires comes ahead of the Asia Television Forum where Vice is launching doc series Tales From the Territories, which is from the producers of wrestling doc Dark Side of the Ring and is in partnership with exec producers Dwayne Johnson and Dany Garcia.
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