Vanessa Hudgens signs deal to become celebrity ambassador for online sports betting operator BetMGM

dailymail.co.uk:

Vanessa Hudgens was named as a celebrity brand ambassador for BetMGM on Thursday and will appear in upcoming campaigns for the sports betting operator.The 33-year-old actress also will be featured in promotions and on social media for BetMGM's iGaming and casino platforms, according to a press release.'Vanessa Hudgens is extremely gifted and will be instrumental in BetMGM’s ongoing evolution as an entertainment company,' said Matt Prevost, BetMGM chief revenue officer, in a statement.

Brand ambassador: Vanessa Hudgens, shown earlier this month in New York City, was named as a celebrity brand ambassador for BetMGM on Thursday and will appear in upcoming campaigns for the sports betting operator'We look forward to the partnership and her support in our goal of reaching new audiences in unique and engaging ways,' he added.The signing of the California native comes amid an expensive ballot-initiative campaign that could bring legalized sports betting to the nation's most populous state.

There are two sports betting questions on the November ballot and the campaign is the most expensive ballot-initiative fight in US history at about $400 million and counting.Proposition 27 is backed by BetMGM, DraftKings, FanDuel and other national sports betting operators.

The proposal would change state law to allow online sports betting for adults over the Internet and on phones or other mobile devices.