Darius Rucker Reba Macentire show audience 2020 awards Darius Rucker Reba Macentire

TV Ratings: CMA Awards Tumble 40% to New All-Time Low

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variety.com

Will Thorne Staff WriterThe 2020 edition of the CMA Awards drew the smallest audience in the show’s history.A total of 6.8 million total viewers tuned in the this year’s country music celebration, hosted by Reba McEntire and Darius Rucker, which represents a substantial 40% fall from last year and is comfortably a new low.

The previous smallest audience for the awards show was the 10.1 million viewers who tuned in two years ago. A 1.1 rating among adults 18-49 was also its lowest tally to date.It is worth noting that awards shows have been down almost across the board over the last year.

For instance, earlier in 2020 the Oscars fell 20%, the Emmys around 9%, the ACM Awards over 30% and more recently the Billboard Music Awards by 55%.

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