EXCLUSIVE: The rise of the Paralympic Games has been one of sport’s biggest recent triumphs, and a trailblazing content initiative charting its story is now set to take the narrative even deeper.
Harder Than You Think (HTYT), which has exclusive worldwide rights to tell the story of the Paralympics through to the 2028 Games in LA, has appointed European production and sales house Off the Fence to find partners for the next four projects coming from its Rising Phoenix Universe initiative.
British indie HTYT was set up by London 2012 Chief Marketing Officer Greg Nugent and is chaired by ex-BBC Director General Tony Hall.
It has been building the Rising Phoenix Universe since launching the double Emmy-winning Netflix and Bytedance doc Rising Phoenix, about the history of the Paralympic movement, in 2020.
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