‘Thursday Night Football’ Scores Record High For Prime Video In Season Debut
deadline.comPrime Video scored big in the season debut of Thursday Night Football. The Philadelphia Eagles’ 34-28 victory last night over the Minnesota Vikings drew 16.6 million viewers across all media platforms, setting a Prime Video record as the most-streamed NFL game ever on the service.
It was the second win of the season for the NFC champion Eagles. According to Nielsen’s National TV Ratings (panel only), last night’s game was up 16% in total viewers over the comparable game in 2022 (15.1M vs.
13.0M), to rank as the most-watched TNF game ever on Prime Video. Among the key demos, last night’s game was up 15% year-over-year among P18-49 (7.6M vs.
6.6M), and up +17% among P18-34 (3.5M vs. 3.0M) from last season’s TNF Chargers-Chiefs season opener (9/15/22). “We’re so excited to have kicked off our second season of exclusive TNF coverage by setting new all-time audience records.
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