Kreayshawn’s music is waiting to be rediscovered. Just watch “Gucci Gucci,” her 2011 breakout single, and tell me it doesn’t still feel like a possible future.
She arrived like a cruise missile wearing cat eyeliner and chunky jewelry, crafting a classic of recession-era music by professing her independence from designer labels.
A Bay Area brat before brats were brat, Kreayshawn quickly became a black sheep of blog rap and a viral star when the internet was still figuring out how to turn those into successful careers.
But before all that, she was a young girl called Natassia with a video camera, making home movies from a small apartment in Oakland she never thought anyone would see.
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