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‘The Madness’ Debuts With a Massive 2.2 Billion Minutes Watched in One Week: Luminate Streaming Ratings November 29-December 5
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variety.comSelome Hailu “The Madness” was the most-watched streaming original in the U.S. by far during the week of Nov. 29-Dec. 5, per Luminate.
The Colman Domingo-led limited series was watched for 2.2 billion minutes in that timeframe, which marked its first full week on Netflix.
This is the first time a title has crossed 2 billion minutes on Luminate’s charts since “Monsters: The Lyle and Erik Menendez Story,” which debuted with 2.7 billion minutes watched Sept.
20-26. With just over half of the viewership of “The Madness” was “Landman,” which hit 1.2 billion minutes watched Nov. 29-Dec.
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