The Roku Channel has now become the exclusive AVOD streaming home for The Jennifer Hudson Show. All previously aired episodes are available beginning Thursday, and new episodes will hit the platform the day after they air. “The authentic spirit that Jennifer Hudson brings to each episode of the series has already won over the hearts of audiences across the country, and we look forward to extending its viewership potential further to the millions of streamers reached by The Roku Channel,” said Rob Holmes, VP, Programming, Roku.
Finding additional avenues on other platforms has become crucial for high-end syndicated talk shows to survive in the current economic environment, which has been increasingly challanging for first-run fare.
Warner Bros.’ freshman The Jennifer Hudson Show got to a respectable start this fall and is currently looking good to be renewed for Season 2 by its core station group, the Fox Stations.
The Jennifer Hudson Show isn’t the first talk show Roku. Earlier this fall, the streamer became the exclusive home of The Rich Eisen Show as part of its sports “experience” rollout to create a centralized hub for sports programming.
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