EXCLUSIVE: The Fall Guy is off to a strong start on Peacock, launching over the holiday weekend as the streamer’s biggest film debut since Oppenheimer.
The film was the second most-watched film on streaming in the U.S. over the Labor Day weekend, per Nielsen data. NBCUniversal didn’t say exactly how many people watched, but further data will be available in a few weeks when Nielsen drops its streaming report for the Labor Day weekend.
The Fall Guy is expected to be among the top titles. Paris Olympics coverage is at least partially to thank for the film’s streaming success, as The Fall Guy was the top film watched by Olympics viewing accounts, the company said.
It was the No. 2 title overall for Olympics viewing accounts, behind only Love Island USA. The extended cut, which features an additional 20 minutes of footage, was the big draw, making 92% of the film’s viewing.
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