The dangerous social media trend encouraging more people to buy ear-cropped dogs

msn.com:

The Hidden World of Designer Dog Breeding - with questions raised on how the practice became popular. The trend involves cutting off the flap of a dog’s, usually American bully’s, ear to create a tougher look.

During the documentary, Vanessa Waddon, the founder of Hope Rescue in Llanharan, which took in six ear-cropped puppies at the end of last year, said she believes social media is driving the demand. Read more: All you need to know about the flop not crop campaign and you can help stop ear cropping of puppies Vanessa said: “There are lots of Instagram influencers, lots of celebrities who have these types of dogs.