The best Super Bowl 2024 commercials so far, according to experts

nypost.com:

pop sensation Taylor Swift, the ad experts agreed that they didn’t see much Swift influence in the commercials — except maybe in the tone of the ads that are trying to catch viewers’ attention.

Swift has been a staple at Chiefs games, as she’s dating tight end Travis Kelce.Margaret Johnson, chief creative officer of Goodby, Silverstein & Partners (which had four spots in this year’s big game, including Mountain Dew), told The Post, “The thing that we are talking about is that it’s predicted to be the most watched Super Bowl of all time.

And a big part of that is the Taylor Swift effect. There’s a little more humor than there has been [in the past]. Everyone was ready to laugh.

I’m seeing that reflected in a lot of the spots; humor is front and center.” Here are the best ads from the 2024 Super Bowl — so far.