Jesse Palmer Zach Shallcross show audience Digital Nielsen BLOCK Lawson Platform Jesse Palmer Zach Shallcross

‘The Bachelor’ Hits Multiplatform Ratings High with Season 27 Premiere

Reading now: 773
variety.com

BreAnna Bell ABC’s “The Bachelor” has earned a victory with its latest season. With a 2.39 rating, the January Season 27 premiere measures as the series’ highest-rated multiplatform telecast in 1 year among the adults 18-49 key demo.

That’s its highest rating since Jan. 24, 2022 according to data from Nielsen. Additionally, “The Bachelor” premiere outperformed the show’s prior season average by 3% among the demographic.

After 35 days of viewing across linear and digital platforms, Season 27’s opening episode showed a 268% increase among adults 18-49 over its initial Live+Same Day rating of 0.65 rating, marking the show’s biggest-ever delayed-viewing increase.

The season premiere also managed to rake in an additional 3.6 million total viewers after 35 days of multiplatform viewing taking the original number from 3.0 million to 6.6 million.

Read more on variety.com
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA