The Attainable It Bag is the Biggest Trend of 2023

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during the four-block walk, I would buy only a drip coffee. If I saw more than three, I would splurge on the oat milk latte.I saw seven.The Everywhere bag certainly lived up to its name in 2023.

Originally designed for Lululemon educators—a.k.a. sales associates—to carry their phones when working in the stores, they were so popular that they became an official part of the accessories collection in 2018.

Priced at a sensible $38, the unassuming zip-around belt bag features a few interior pockets, and is more often than not worn crossbody.If you don’t have one, you know someone who does.

Searches for the Lululemon belt bag went up an eye-popping 650% this year, according to Google, which featured the style in , a curated list of gifts based on trending searches.Lululemon Everywhere Belt BagLululemonUniqlo Round Mini Shoulder BagUniqloBut its success isn’t a fluke—it's clearly indicative of a larger trend.

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