TelevisaUnivision said its Vix+ streaming service will launch July 21, at a monthly price of $6.99 in the U.S. and MX$119 in Mexico.The premium tier is joining the free, ad-supported Vix, which went live in March.
The streaming moves followed the formation of TelevisaUnivision as a company earlier this year after the close of the $4.8 billion merger of Univision and the media holdings of Mexico’s Grupo Televisa.Along with the U.S.
and Mexico, Vix and Vix+ are rolling out across most of Spanish-speaking Latin America. TelevisaUnivision has said it believes Spanish-speaking streaming audiences are underserved.
Vix+ will release more than 70 original series and movies in its first year. Between them, Vix and Vix+ will have 50,000 hours of programming, including 7,000 hours of live sports.Original titles heading to Vix+ include María Felix, La Doña, La Mujer del Diablo and Mi Vecino El Cartel.
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