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Supermarket's little known loyalty card helped slash a fifth off my shopping bill

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Most supermarkets have been around for decades, but there's a relatively new kid on the block and it's pulling in more customers every week.

One of the fastest growing British supermarkets, The Food Warehouse was formed in 2014 and is part of Iceland Foods. Many of its products are the same, but it sells itself on being 'a simpler way to shop', with bigger pack options offering better value on well known brands. READ MORE: I tried McDonald’s new McCafe Iced frappes as menu sees shake up As well as having many items on offer - with individual products reduced and multibuys - shoppers can also get a Bonus Card, allowing them to save even more.

Anyone can get a card and once it's scanned at the till, or used online, you get the Bonus Card price on selected products, rather than the usual price.

And we're not talking small change here either. With a big shop this week I saved more than 20% on my shopping bill with deals and Bonus Card prices.

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