Starz Taps Jimmy Hilburn & Susan Ievoli To Lead Marketing & Publicity; Robin Chako Promoted To EVP

deadline.com:

Starz has tapped Jimmy Hilburn as chief marketing officer and Susan Ievoli as SVP, Publicity, Events and Awards, the company announced Thursday.

Both Hilburn and Ievoli will report to Alison Hoffman, President, Domestic Networks. Additionally, Robin Chacko has been promoted to EVP, Direct-to-Consumer from SVP, OTT Marketing, and will continue to report to Hoffman.  “We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” said Hoffman. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative.

They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.” Ievoli takes over for Jennifer Minezaki-Washington who was promoted in March 2021 to EVP, Corporate and Brand Communications.

She has been in the position since July, overseeing the Starz publicity, events and awards team. Prior to joining Starz, Ievoli served as the SVP, Public Relations and Social Media for The History Channel where she oversaw publicity and social media and led the network’s trade and consumer communications, awards and talent relations for the Emmy award-winning limited series Hatfields & McCoys.