William Earl Starz and BET+ are the latest streamers to join forces in a bundle offered through Amazon’s Prime Video Channels platform.
Starz and the streaming offshoot of Paramount Global’s BET are a natural fit as both feature a high volume of shows aimed at young urban audiences.
BET+ has a host of Tyler Perry-related content in addition to other original series. Starz has built out the “Power” universe of dramas as well as original dramas such as “BMF” and “P-Valley.” “Starz and BET+ are a natural pairing for audiences who want to stream culturally rich content with iconic characters and authentic storylines,” said Alison Hoffman, president of Starz Networks. “Starz brings diverse perspectives to life across our entire slate, and these types of packages allow us to share the stories we love at an exceptional value to our customers.
As a complementary service, we continue to establish ourselves as the premier bundling partner of choice through a series of offerings with leading streamers.” The new bundle will be offered for $15.99 a month, which the partners assert is a 30% savings on the price of both services purchased separately.
Read more on variety.com