Cleaning influencer Mrs Hinch has had Instagram posts banned after she failed to make clear to her followers that she was advertising her own products.
The social media star, whose real name is Sophie Hinchliffe, burst onto the scene back in 2018. She started her now-famous Instagram account, Mrs Hinch Home, and within three months she reached one million followers and shortly after, became verified on the photo-sharing platform.
Her account has continued to grow and so has her career having released multiple books, created her own homeware and working with some of the biggest names in the cleaning field.
But on January 7, Mrs Hinch posted an Instagram Story to her 4.6 million followers featuring a notebook filled with writing and the text: "If you’re a little mad like me tap here for yours." Clicking the link on the story took users to the relevant product page on the Amazon website and the video ended with the front cover of the notebook which stated "Mrs Hinch Life in Lists" while Hinchliffe stated: "In my own notebook of course." READ MORE: Stacey Solomon admits 'daunting' time ahead as she seeks fans' advice and confirms end of maternity leave The post attracted 34 complaints that it was not obviously identifiable as an ad for Hinchliffe’s own notebook.
Read more on manchestereveningnews.co.uk