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‘Squid Game’ Soars To Nearly 5B Minutes Viewed In Season 2 Debut Week; Nielsen Reports 8 Billion-Minute Titles Over Christmas
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deadline.comIt should come as no surprise that Squid Game dominated streaming following the Season 2 debut, but Nielsen‘s latest streaming report reveals that it actually set a record for a single week of viewership last year.
From December 23 to 29, Squid Game amassed a whopping 4.9B minutes viewed. Season 2 became available on December 26, so this interval only includes four days of viewing for it.
However, Nielsen doesn’t separate viewership by season, so this would also include any viewing time that Season 1 collected that week as well.
For context, though, the series was nowhere to be found on the Nielsen charts even one week prior to Season 2’s debut. Also worth noting, Nielsen only reports U.S.
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