Spotify’s 'Black Lives Matter' Playlist Subscribers Grew 1,000% on 'Blackout Tuesday'
billboard.comSandra Bland died in a jail cell in 2015, three days after she recorded a confrontation with a state trooper in Texas, Spotify’s head of R&B and soul Mjeema Pickett assembled her sad and angry playlist team.
As a healing exercise, they did what they do every day: blurted out song titles. This time, their list included James Brown's "Say It Loud -- I'm Black and I'm Proud -- Part 1," Killer Mike's "Don't Die," Kendrick Lamar's "Alright" and Jill Scott's "My Petition." "We were just in the office talking about our experiences, and just hurting and emotional," she says. "We felt like, if it touched us, it would touch other people." Pickett's team launched the Black Lives Matter playlist as a way to express their feelings.After the nation began.
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