Charter Communications CEO Chris Winfrey recently encountered a TV ad that conjured memories of his company’s carriage battle with Disney last September.
This commercial message, however, came from a different legacy media company pushing into subscription streaming. “Not to pick on anybody, but everybody’s been watching football,” Winfrey said, “I saw Paramount+ advertising South Park — exclusive on Paramount+.
I said, ‘Oh my goodness, what’s left on Comedy Central that we’re still paying for?!’ If customers paid for it already, they need access to it.
They need to get it.” While he didn’t offer specifics, it appeared the CEO of the No. 2 U.S. cable operator was referring to South Park: Joining the Panderverse, which premiered last month as one of several “exclusive events” on Paramount+.
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