There’s really one true one wide release this weekend and it’s Paramount‘s sequel Smile 2 which currently presales point toward a high-teens result.
Tracking earlier this week indicated higher in the $20M+ range but that all depends on whether Latino and Hispanic moviegoers send this $28M priced sequel to the 2022 original to another stratosphere.
The original movie is the stuff of post-Covid legends, an example of how a Hollywood major studio with a streaming service shifted a film away from a home release to a mega theatrical release after testing; Smile debuted to $22.6M and legged out to $105.9M domestic and $217.4M worldwide.
Some studios couldn’t do that, read Disney with Hocus Pocus 2 which was confined to its Disney+ release despite great test scores.
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