Longtime WWE sponsor Slim Jim is pausing its promotional activities with the wrestling outfit in light of what it called “disturbing allegations” against its longtime leader, Vince McMahon.
Shortly after the sponsorship news was emerging late in the day Friday, McMahon resigned as executive chairman of Endeavor-run TKO Group Holdings.
TKO was formed when WWE merged with the UFC last year. “Slim Jim values integrity and respect in all of our partnerships,” the Conagra Brands division said in a statement provided to Deadline. “Given the recent disturbing allegations against Vince McMahon, at this time we’ve decided to pause our promotional activities with WWE.
This decision reflects our commitment to our brand values and responsibility to our community.” RELATED: Netflix Gets In The Ring, Locking Up WWE’s ‘Monday Night Raw’ In 10-Year, $5B-Plus Deal For Longtime TV Staple The jerky maker gained fame during the 1980s and ’90s when pro wrestler Randy “Macho Man” Savage appeared in a series of its commercials (see some below).
Read more on deadline.com