Amazon after highlighting the 'blatant sexism' in a listing for a pop-up tent that boasts it's 'easy for women' to erect. Eve Gilmour was planning a camping trip with friends when one forwarded her a picture of the 'appalling' listing, which showed an image of three women struggling to put up a tent.
The ad listing boasts there is 'no need to build, just throw in the air, the tent will stand up' followed by the claim ' women can easily get it done'.
The 38-year-old immediately posted a question on the listing asking 'can you see your blatant sexism in your ad?', before finding a shameless reply from an unknown commenter telling her to 'get a life'.Bus driver Eve has now vowed to shop locally instead after highlighting the 'completely.
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