Sensical, the kids streaming service run by Common Sense Networks, has launched on Prime Video Channels. The $4-a-month subscription offering gives Common Sense, the for-profit arm of Common Sense Media led by former Sony and Crackle streaming exec Eric Berger, a presence in SVOD, AVOD, mobile and FAST.
Central to Sensical is the idea of non-algorithmic content discovery. Programming is segmented by age group (2-4, 5-7 and 8-10+) and organized according to criteria like topics of interest, traditional learning, personal characteristics, role models, inclusion teamwork and empathy.
The SVOD service has no commercial interruptions. The content offering combines short-form content from studio and digital-first creators.
The uniquely programmed offering features custom playlists and popular titles like Science Max and Operation Ouch stemming from a new alliance with Macademia’s Da Vinci.
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