EXCLUSIVE: With such big 2023 movies such as Kraven the Hunter, the next Ghostbusters, the Zendaya romance Challengers and more moving into 2024 due to the SAG-AFTRA strike, exhibition is facing another possible recession should stars remain unable to promote.
Movie theaters are currently relishing a box office boom in Barbie and Oppenheimer with the last weekend of July at $217M setting a record for the month’s final frame.
The domestic box office per Comscore for the period of Jan. 1-July 30 is coursing 20% ahead of last year at the same point in time with $5.8 billion.
But dark days are likely ahead again for movie theaters after weathering a year-long shutdown during Covid. And again, it’s not just exhibition that’s being rattled by the strikes, but other parts of the industry as well including below-the-line and ancillary businesses such as show business dry cleaners.
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