Roku Inks Deal for Jellysmack’s First Free Linear Streaming Channels, With Lifestyle and True-Crime Shows From 17 Top Creators
variety.comTodd Spangler NY Digital Editor Jellysmack is diving into free, ad-supported streaming TV (FAST) in partnership with Roku, with two new channels stocked with curated series from Jellysmack creator partners including LaurDIY, Brad Mondo and Stephanie Soo.
Under the pact, the Roku Channel has launched Jellysmack’s first FAST linear channels, Hello Inspo (lifestyle) and Mysteria (true crime), on the services Live TV Guide.
The channels feature packaged series from 17 of Jellysmack’s top creators. Hello Inspo, covering beauty, style hacks, home makeovers, recipes, DIYs and more, features content from creators including Brad Mondo, Lauren Riihimaki (LaurDIY), Emmeline Mayline Cho (Emmymade), Liz Fenwick, HeXtian, Hellthy JunkFood (JP Lambiase and Julia Goolia), Smitha Deepak, Josh Elkin and Karina Garcia.
Mysteria‘s true-crime content comes from creators including Stephanie Soo, Christina Randall, True Crime Recaps (Amy Townsend and Chris Nathan), Killer Bites, Dr.
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