Raina Falcon is adding HBO to her slate. Previously, overseeing comms for HBO Max, Falcon becomes SVP, Communications, HBO & HBO Max Content.
Reporting to Jeff Cusson, Head of Communications, Streaming, HBO/HBO Max and WB Interactive, Falcon’s promotion comes after Karen Jones revealed she was leaving after 23 years to explore opportunities in education access.
Falcon will lead the bi-coastal HBO & HBO Max Media Relations department, which manages all original program publicity — HBO series, films, documentaries, specials and sports as well as Max Originals — for the network and streaming platform.
She will be responsible for all communications for the programming executives as well as crisis and reputation management. In addition, reporting into her will be content publicity for Magnolia Network.
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