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‘Radical’: Eugenio Derbez-Starrer Sees Strong Midweeks In Mexico After Genius Opening As Market’s Top Local-Language Start Of Pandemic Era & Ahead Of U.S. Debut

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deadline.com

EXCLUSIVE: Ahead of its U.S. release on November 3, Eugenio Derbez-starrer Radical is off to a great start in Mexico.

The film, which won the Festival Favorite Award when it premiered at Sundance in January, opened last weekend in Mexico, selling 631.7K tickets, outdoing the sophomore frame of Taylor Swift: The Eras Tour, as well as that film’s debut the previous session; both in terms of admissions.

Released by Videocine, this was the biggest local-language opening in Mexico since the Covid era began in both grosses and ticket sales.

Radical grossed MXN 43,339,719 ($2.36M) across the October 20-22 frame, which is just slightly under what The Eras Tour brought in across its second weekend (MXN 43,621,108/$2.38M).

Read more on deadline.com
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