Prince William’s spotlight stolen by Prince Harry, Meghan Markle during Princess Diana tribute

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Meghan Markle and Prince Harry stole the spotlight from Prince William this week with the announcement of the Duchess's new brand.

While Prince William appeared at several events — including a visit to the Diana Legacy Awards ceremony — he was overshadowed by Markle's latest business venture.

The Duchess of Sussex launched an Instagram page and website for American Riviera Orchard on Thursday. There has been no formal announcement made by Markle or the spokesperson for the Duchess and her husband, Prince Harry, about what exactly the new brand entails.

However, documents filed in February with the U.S. Patent and Trademark Office registered the American Riviera Orchard name and sought trademark protection for a variety of goods and services.Those include textiles, cutlery, "jellies, jams; marmalades" and assorted food spreads.

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