The North Road Company, the content studio founded by Peter Chernin, has acquired an unspecified minority stake in Peyton Manning’s Omaha Productions.
The deal includes a multi-year agreement for development, production, and sale of unscripted and scripted content. The Chernin Group investment firm, co-founded by Chernin, will become Omaha Productions strategic partner to expand into media-adjacent consumer businesses.
The first project under the new partnership is The King of Collectibles, a multi-part documentary series that premiered on Netflix in April and became a top-10 rated show on the platform.
It follows memorabilia dealer Ken Goldin and his team at Goldin Auctions. Executive producers include Omaha Productions and North Road’s Words + Pictures.
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