Oscars: Controversy Over ‘To Leslie’ Campaign Heats Up But Is It All Much Ado About Nothing?

deadline.com:

This is where Oscar season gets ugly. As I wrote earlier today the Academy of Motion Picture Arts & Sciences put out a statement in which they said they were “conducting a review of the campaign procedures around this year’s nominees” , but did not mention any specific film or campaign that drove them to deliver this rather vague release.

Here it is again: It is the Academy’s goal to ensure that the Awards competition is conducted in a fair and ethical manner, and we are committed to ensuring an inclusive awards process.

We are conducting a review of the campaign procedures around this year’s nominees, to ensure that no guidelines were violated, and to inform us whether changes to the guidelines may be needed in a new era of social media and digital communication.

We have confidence in the integrity of our nomination and voting procedures, and support genuine grassroots campaigns for outstanding performances.