Kim Kardashian is unveiling the first campaign for the official launch of her brand Skims‘ new line, Skims Mens – and the guys she enlisted to model the first looks are looking super hot!
Skims Mens launched Monday (October 23) with an All Star campaign featuring football icon, Neymar Jr, 2022 NFL Defensive Player of the Year Nick Bosa and NBA All-Star Shai Gilgeous-Alexander.
The campaign was photographed by Donna Trope. “Each iconic, superstar athlete represents excellence through their unique backgrounds, personal style and ability to connect with audiences beyond the world of sports,” the brand declares in a release. Keep reading to find out more… “The expansion into the menswear space is a major milestone for the brand, and a testament to SKIMS’ commitment to providing solutions for everybody.
To have an icon like Neymar Jr be the face of our launch campaign, along with NBA All-Star, Shai Gilgeous-Alexander and NFL’s top Defensive Player Nick Bosa, I think speaks volumes to the way SKIMS has evolved into becoming a brand that can provide comfort for all audiences, not just for women.
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