Netflix Officially Signs Updated Windowing Agreement In France
deadline.comNetflix has become the first global streamer to ink a deal with the French film industry that will see the window between theatrical and SOVD release significantly reduced.It is now official that Netflix will be able to show movies 15 months after their theatrical releases in the country, slashing the previously long-held 36-month mandatory window by more than half.“This agreement is a new step towards our virtuous integration in the unique French cinema ecosystem.
It reflects both our constructive contribution to the AVMS negotiation process and our commitment to be part of the French cultural exception,” said a Netflix spokesperson on Tuesday.“Netflix is now able to offer movies 15 months after their release in theaters.
This is a significant improvement for our members who had to wait for 36 months until now. Netflix will however continue to promote an earlier window to better reflect consumers’ actual viewing habits.”As part of the deal, the streamer will need to invest at least $45M (€40M) in at least 10 local films that will be released in French cinemas per year.
There are further terms, such as a diversity clause that will see Netflix need to commit a minimum of 17% of the $45M pot in movie with a budget at less than ¢4.5M (€4M).The move could move Netflix one step closer to be being present again in Cannes Film Festival’s official selection.
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