NBCUniversal Parent Comcast Showcases Tech Chops With Help From Kenan Thompson, Seth Meyers At Philly Event
deadline.comComcast hosted about 300 at its Philadelphia headquarters Tuesday to highlight the technology side of its business, one that’s less covered than entertainment but sets it apart from media rivals, and gives its content an attractive home.
The vibe at the first Comcast Converge was a bit upfront-ish, hosted by SNL’s Keenan Thompson for a New York contingent that’s not part of Comcast’s footprint including financial analysts, press and partners. “Technology has definitely changed how people watch [SNL],” said Thompson. “Fans will still come up to me and say they saw me on TV last night.
But just as many folks say, ‘I saw you on YouTube,’ or ‘I loved you on Instagram.’ Or ‘You were very funny on Black-ish. I tell them that it’s not me, it’s Anthony Anderson, and at least they can Google ‘Who is Anthony Anderson’.” There were Gritty jokes and Wawa jokes, a nice connectivity ad produced by Kathryn Bigelow, and alluring spots of the upcoming Summer Olympics in Paris, of which Comcast CEO Brian Roberts said, “There’s no better example of how our whole company works well together.” Seth Meyers (of Late Night With Seth Myers) beamed in virtually.
So “2014 might not seem that long ago, but back then we didn’t even have the capacity to “thumbs up” a text message — you had to take a photograph of your thumb and send it.” “Ten year ago, my appliances didn’t know each other.
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