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NBC Scores Big With NFL Kickoff Match-Up Between Buccaneers & Cowboys, Up Double Digits From 2020

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deadline.com

It was a good night to be Tom Brady, NBC and the NFL.In one of the better primetime kickoff games we’ve seen in recent season, quarterback Brandy and reigning Super Bowl champs the Tampa Bay Buccaneers ended any change of an early unbeaten streak for the Dallas Cowboys with a 31-29 victory at home.

Absent a blowout and with top tiers teams on the field, you’d expect the game to do well – and it did, very well.The final viewership numbers have the match-up scoring 24.4 million viewers on the Comcast-owned net.

That makes this season open this most watched small screen event since the 91.6 million who tuned in back in February to watch the Buccaneers beat the Kansas City Chiefs in what was one of the least watched Super Bowls ever on CBS.Howe

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