NBA Scores Most-Watched Christmas Day In Five Years With Assist From Lakers-Warriors Showdown
deadline.comWhile LeBron James is one-half of a long-discussed debate about the greatest of all time, there’s no question that the NBA‘s Yuletide matchup between the Los Angeles Lakers and Golden State Warriors delivered — ratings– and thrill-wise.
Per the league, the game was the most-watched NBA Regular Season and Christmas Day game in five years, with viewership up 84% when compared with the year prior.
The Lakers-Warriors showdown, which saw James and Stephen Curry go head-to-head in a nail-biting game finishing with a narrow Los Angeles victory 115-113, averaged 7.76 million viewers per game in the U.S.
across ABC, ESPN, ESPN2, Disney+ and ESPN+ (according to Nielsen Fast Nationals), up almost 500% from 2023. Audience viewership peaked around 10:30 p.m.
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