NATO Chief Avers “End Of Tunnel, Beginning Of Light” For Theaters; John Fithian, Charlie Rivkin Talk Biz Rebound, Piracy, Streaming On CinemaCon Eve
deadline.comCinemaCon launches Monday at Caesars Palace in Las Vegas, the second in-person gathering of theater owners and Hollywood studios since August, and Covid.
That edition was shadowed by the Delta Variant, ongoing theater closures and shifting release dates. Now the picture is significantly brighter.
Domestic attendance at the confab, including a full complement of studio heads, is at a pre-pandemic level (international still a bit softer given challenges in some markets).
Moviegoing is on the rise and the release sked looks full and fixed. NATO President & CEO John Fithian and MPA Chairman-CEO Charles Rivkin fielded questions from Deadline on the evolving post-Covid landscape and relationship between the two camps. (Some responses are condensed and edited for clarity.)DEADLINE: Compare last CinemaCon to what you anticipate this coming week.
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