Todd Spangler NY Digital Editor MrBeast, the massively popular YouTube creator known for big-money giveaways and outlandish stunts, is nearing a deal for a reality-competition show with Amazon‘s Prime Video, Variety has confirmed.
Details of the show, including its title, aren’t known. But the idea is that a MrBeast-hosted show for Prime Video would follow the format of his viral YouTube challenges, including doling out large cash prizes.
To date, MrBeast’s most-viewed video on YouTube is his 2021 reenactment of “Squid Game,” featuring a series of elimination challenges re-created from the hit Netflix show — which awarded one winner $446,000.
Amazon declined to comment. Reps for MrBeast did not respond to requests for comment. MrBeast’s negotiations with Prime Video were first reported by Puck, which cited a source as pegging the deal at potentially near $100 million.
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