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Molly-Mae Hague says 'this is when I knew' as she gives away more details on fashion brand

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Molly-Mae Hague has shared the moment 'she knew' she needed to set up her own fashion brand as she shared more details about her next career move.

The influencer has been teasing her biggest project to date for months and previously told her fans that the news would be revealed as soon as September arrived.

However, Molly-Mae's love life hit the headlines when she announced she and Tommy Fury had split after five years together. She has since, however, now confirmed all as she revealed her new fashion brand, named Maebe, with its first release set for September 29. READ MORE: BBC Strictly Come Dancing's JB Gill makes Rochelle Humes 'cry' as he shows 'intense training' The 25-year-old took to Instagram on Sunday evening (September 8) with a black and white video in which she could be seen hard at work.

She then sat in front of the camera herself and was asked: "Have you ever thought about launching a fashion brand?" to which she replied: "Maybe!" Captioning the post in view of her eight million followers, she wrote: "@maebestore 29.09.24," which sparked quite a reaction among her eight million-strong following.

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