MIP London Gets Starry With David Beckham & Netflix’s Bela Bajaria Onboard

deadline.com:

The debut MIP London has just attracted its first bit of star power. Soccer star-turned TV powerhouse David Beckham will headline the first ever event in the English capital alongside Netflix content supremo Bela Bajaria.

They will address the market on February 25. Both are huge gets and will capture the attention of the market. Beckham is one of the most famous sports stars of all time who in recent years has turned attention to his indie Studio 99 and hit Netflix documentary series Beckham.

His wife Victoria is currently subject of a similar tell-all doc. As Netflix Chief Content Officer, Bajaria controls a multibillion dollar film and TV budget.

Recent hits include A Man on the Inside, The Piano Lesson, Baby Reindeer and Bridgerton. She also worked with Beckham on his doc. “We promised the TV industry to deliver big moments and future-facing conversations at MIP LONDON next February,” said Lucy Smith, director of MIP. “Bela and David are hugely impactful figures culturally and globally each with great influence and unique perspectives on creating content and connecting with audiences and both with significant international platforms.