Michael Kiwanuka BBC show song awards Michael Kiwanuka

Michael Kiwanuka sees major boost in album sales following Hyundai Mercury Prize win

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One week after its Hyundai Mercury Prize win, Michael Kiwanuka’s third studio album KIWANUKA has seen a huge boost in sales and streams.

Since being announced as the recepient of the prestigious award, sales of KIWANUKA have risen a massive 4,537% in physical and digital downloads of the album, while audio streams are up 800% week-on week.

In the first 24 hours after his win, sales on iTunes were up 671%. Following the reveal on BBC's The One Show on September 24, KIWANUKA returned to the Official Albums Chart at Number 78 the next day.

At the midweek point in this week’s albums chart race, KIWANUKA had returned to its previous peak of Number 2. The album is expected to land in the Official Albums Chart Top 5 this Friday (October 2), one of

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