Todd Spangler NY Digital Editor Meta has put its generative AI video system in the hands of some Hollywood filmmakers — hoping to build goodwill with the industry and gather feedback on how to improve the tool.
The tech giant announced Thursday that it has been working with horror studio Blumhouse and select creators as part of a pilot program for Movie Gen, its generative-AI video models.
The company said it will continue to expand the program in 2025. Meta earlier this month unveiled Meta Movie Gen, a suite of AI models that can use text inputs to produce realistic-looking videos as well as edit existing videos.
Movie Gen can generate video clips up to 16 seconds in 1080p HD format (at 16 frames per second) with corresponding audio tracks.
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