Meghan Markle’s American Riviera Orchard’s logo hits trademark snag — and it’s all about the ‘O’: report
nypost.comdenied a trademark for the brand name by the US Patent and Trademark Office (USPTO), the company has now faced a challenge from the government over its logo.The issue, however, comes down to how the logo is described in the application rather than the logo design.
The trademark office took particular issue with what they view as a disparity in how the letter “O” appears and is represented in a written description.“Applicant must submit an amended description of the mark that agrees with the mark on the drawing,” the USTPO wrote in their “non-final action” document, according to Daily Mail.“The current description is inconsistent with the mark on the drawing and is thus inaccurate.
Descriptions must be accurate and identify only those literal and design elements appearing in the mark.”The document added, “In particular, the current mark description indicates that the letter ‘O’ appears in the mark.
However, the letter is now clearly visible or highly stylized that it is unrecognizable as a letter. Furthermore, the description is incomplete because it does not describe all the elements in the mark.”However, the trademark body gave Markle’s brand advice on how it might amend its application. “The following description is suggested, if accurate: The mark consists of a double lined octagon enclosing the stylized and overlapping letters ‘AR’ and incorporating decorative and looping lines.
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